Case study
Malta Business Bureau
The Malta Business Bureau represents The Malta Chamber of Commerce, Enterprise and Industry and the Malta Hotels and Restaurants Association in Malta and Brussels. M7Alpha designed and built its website, which brings EU policy news, projects, media, publications and support services for businesses together, and hosts and maintains the site.
The project
The Malta Business Bureau (MBB) represents The Malta Chamber of Commerce, Enterprise and Industry and the Malta Hotels and Restaurants Association in Malta and in Brussels. M7Alpha designed and built the MBB website and hosts and maintains it. This case study looks at how an organisation that works between Valletta and the EU institutions uses its website to inform businesses and make their voice heard.
What does the Malta Business Bureau do?
The MBB is the bridge between Maltese business and EU decision-making, with a head office in Valletta and a representation office in Brussels.
It liaises with the EU institutions, Malta’s Permanent Representation to the EU and Maltese government ministries, and represents its parent organisations in European associations such as BusinessEurope, Eurochambres and Hotrec. It keeps Maltese companies informed about EU policy and funding, gathers their feedback and puts it to policymakers. It also runs EU-funded projects and provides business support through the Enterprise Europe Network.
What does a Brussels-facing organisation need from its website?
It needs to work in two directions: explaining EU developments to Maltese businesses, and showing EU and local stakeholders what Maltese businesses are asking for.
That means a lot of content, published often and on serious subjects. Policy positions, press statements, project updates, podcasts and reports all compete for attention. The design job was to give each type of content a predictable home, so a business owner checking on a new EU rule and a policy officer looking for the MBB’s position can both find what they need quickly.
How is the content organised?
The main menu separates content by what it is, not by which team produced it.
| Section | What it holds |
|---|---|
| About Us | The organisation, its two offices, the board and the executive teams |
| EU Policy | The MBB’s work on EU legislation and its positions |
| Projects | EU-funded projects for Maltese businesses |
| Services | Enterprise Europe Network support for SMEs |
| News | Dated statements and press releases, tagged by category |
| Media | Podcasts, Business Bytes videos, webinars and the gallery |
| Publications | Business Agenda, Assessment Reports and Strategic Outlook |
The homepage pulls from these sections: a banner area highlights current priorities such as business priorities for the next EU term and a delegation to Brussels, followed by the latest news, an introduction to the organisation, its policy and advocacy role, recent videos and a newsletter sign-up. Both office addresses sit in the footer of every page.
How does the site explain EU support for small businesses?
The Services page turns the Enterprise Europe Network into a short list of practical offers, each with a plain heading:
- Tapping EU direct funds: helping companies understand the EU financing available to them.
- Your voice in Europe: relaying business views to the European Commission and back.
- Mentorship and single market opportunities: help with EU legislation and technical issues.
- Going international: partnerships and B2B matchmaking meetings.
- Innovation and scaling up: support for SMEs to innovate and work within clusters.
Representatives’ email addresses and a link to the wider EEN Malta network close the page, so an interested business knows exactly whom to contact.
Why give podcasts and videos their own section?
Because many business owners will listen to a short conversation before they read a policy paper.
The Media section gathers the Negozju Bla Fruntieri podcast, Business Bytes explainer videos on topics such as intellectual property and clean commercial vehicles, webinars and a photo and video gallery. Keeping this material together, rather than scattering it through news posts, makes it easy to browse and easy to share.
What can other business organisations learn from this project?
Organise by content type, date everything, and give audio and video the same standing as text. Category tags on news posts, a clear split between positions and projects, and a newsletter for regular readers all help a busy audience keep up. Plain, dated statements are also what AI assistants such as ChatGPT, Claude, Gemini, Copilot and Perplexity rely on when someone asks where Maltese business stands on an EU issue. Our guide to AEO vs SEO vs GEO explains why.
How M7Alpha helps business organisations and associations
M7Alpha designs, builds and hosts websites for business organisations, associations and corporate groups in Malta, with the whole team in-house. See our web design and development service, or contact us to talk about your website.
Frequently asked questions
Who designed the Malta Business Bureau website?
M7Alpha Creative Studios, a web design, development and branding agency in Żurrieq, Malta, designed and built the Malta Business Bureau website at mbb.org.mt. M7Alpha also hosts and maintains the site.
What is the Malta Business Bureau?
The Malta Business Bureau represents The Malta Chamber of Commerce, Enterprise and Industry and the Malta Hotels and Restaurants Association in Malta and Brussels. It informs Maltese businesses about EU policy and funding, presents their views to EU policymakers and provides Enterprise Europe Network support to SMEs.
How should a policy or advocacy organisation structure its website?
Separate positions, projects, services, news, media and publications into their own sections, date and categorise every news item, and keep contact details for each office on every page. A newsletter sign-up helps regular readers follow developments.
Can a content-heavy website stay easy to update?
Yes, if it is built around clear content types such as news, projects, videos and publications, each with its own template. Staff then add new items in the right place without redesigning pages, and the site stays consistent as it grows.
