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May 1, 2021

NewArk School

With a junior, middle and senior school, parents are the core target audience for Newark School. Parents are often targeted by a large variety of brands, which led to the M7Alpha team looking at many studies involving parents over the years. Today, the M7Alpha team knows that parents tend to struggle with deep anxieties not just over their kids but also over their own capacities. With this in mind, the team at M7Alpha created a marketing strategy with the objective of providing an informative, helpful and kind place for parents. So as to achieve this goal, the website’s design and interface emphasised a gentle aesthetic, a straightforward experience, and easy access to what the school gets up to via pictures made available on the homepage as soon as they begin to scroll down. The team complemented this approach with social media content that features free helpful tips and advice for parents on how to manage time, help their kids, and also take care of themselves.

Task

Newark School is a private school in Malta dedicated to making learning fun again for students. The school utilises best-in-class facilities, front edge technologies, and up-to-date multi-modal teaching techniques to help kids flourish. M7Alpha Creative Studios was tasked by Newark School with developing a website and a marketing strategy to facilitate the dis-covery of Newark School in Malta and Gozo.

  • Client

    NewArk School

  • Project

    UI/UX Design, Web Development, Marketing, Social Media Management

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