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May 1, 2019

VING Insurance Brokers

VING Insurance Brokers Ltd. is made up of a team of insurance professionals who advise customers on which insurers or insurance products are best for them and, in case of a claim, represent them. VING Insurance Brokers Ltd. approached the M7Alpha team to design and develop their website, create a comprehensive marketing plan, and manage their social media accounts.

Task

One of our key goals was differentiating VING Insurance Brokers from insurers and agents to their audience personas. To achieve this, we implemented a content strategy that included various forms of media such as video, animation, photography, blogs, and infographics. Our team identified the most effective channels and curated relevant assets to enhance VING's website and social media pages as informative resources for understanding insurance and VING's role. The VING website also has a live messenger support system for easy communication and conversion.

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